babybritainx: JC Penney’s new ad for Father’s Day
The text reads:
“First Pals: What makes Dad so cool? He’s the swim coach, tent maker, best friend, bike fixer and hug giver—all rolled into one. Or two.” The text at the bottom reads: “Real-life dads, Todd Koch and Cooper Smith with their children Claire and Mason.”
(via cutloosemcgoose)
#i love this company #they refused to back down when One Million Moms bitched about their inclusion of a lesbian couple in an ad #and now they're upping the ante #i just #i can't #why so awesome #JC Penny #congratulations #advertising #my LGBTQ is showing